One of our research on driver attention failures at intersections rose certain public awareness. CBC news channel interviewed Prof. Birsen Donmez and Nazli E. Kaya, MASc student working under her supervision. This study, being the first of its kind, used eye-tracking equipment to accurately assess where drivers were looking when turning at an intersection. It was found that more than half of the participants failed to make necessary scans for pedestrians or cyclists at busy Toronto intersections.
Several articles published internally (university newsletters) and on international websites gave us the chance to reach out to more people. Please refer to the CBC website for further details regarding the interview.